A Little TLC: Why Your Website Needs Maintenance

Chris Esh

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Just like phones and computers, websites need to be updated every once in a while in order to maintain performance. With every update missed, phones and computers gradually get slower performing basic tasks and running programs. The same goes for websites. When websites are not regularly updated and maintained, performance gradually degrades and it becomes more susceptible to crashes, bugs, and all sorts of issues.

An Un-Maintained Website Is Bad For Business

If you’ve ever visited a website and noticed something wasn’t working right it probably didn’t take you too long to click away. Like most people, you don’t like when a website doesn’t load correctly, has broken pages, or just seems outdated. And—fairly or not—it reflects poorly on the business.

Which is why keeping your website running smooth is one of the easiest ways to avoid losing potential customers.

All About Updates

In order to avoid slow load time, hacks, downtime, and plugin malfunctions, websites need to be updated regularly. As WordPress adds new features, design changes, and functionality, you need to have someone ensure those updates are properly carried out.

Website Care Plans

As part of our WordPress Website Care Plan we ensure your website is backed up, updated regularly, and you have the support you need when you need it. Every month we submit a detailed report so you know exactly how things are going.

Our Care Plans come in three tiers depending on the level of support you’re looking for, and the level of performance you want from your website. Learn more here.

Skip The Hiccups

Updating a website plugin is often a seamless process, but sometimes issues arise. When your website is not backed up before an update is performed, there will be no record of the previous version of your website. If an update ends up malfunctioning down the road, there would be no way to revert back to the previous version of your website. In order to fix this, you may end up restoring the website by backing up to a much older version of your website. Losing valuable content, customer contact information, sales orders, or more in the process.

Big Fixes Cost More Than Maintaining

When updates go awry and you find yourself scrambling to fix your website, you have to make a decision. Do you risk attempting to fix it yourself, potentially causing more damage? Or do you hire an expert that will charge a premium in order to get back to business as usual?
All this can be avoided when your website is properly maintained by a web professional. Just like a lawn, it’s easier to mow it every month than to try and chop down a jungle of overgrown grass once a year.

Bring in The Pro’s

Instead of trying to perform website maintanence yourself, and potentially damaging to your websie, let a professional handle it. Just like you wouldn’t try fixing your car engine if you’re not a mechanic, don’t try working on your website if you’re not a web professional. By having a web professional perform updates and maintenance to your site every month, you avoid the hassle of handling things yourself and you can rest easy knowing your website is always running smoothly.

If you’d like to explore the benefits of our website care plans, get in touch with us here.

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