Nonprofit

How To Write Good Content on the Internet

July 8, 2019 | Comments Off on How To Write Good Content on the Internet

Writing effective content on the internet is an essential skill in the modern world. Simply being a good writer doesn’t automatically mean you can write well on the internet. There are some pretty fundamental shifts that you need to take into account if you’re writing and hoping that your audience receives what you’re putting out. […]

Video: Why People Really Donate to Your Nonprofit

May 24, 2019 | Comments Off on Video: Why People Really Donate to Your Nonprofit

I’m a potential donor with $20 to spend. What would make me decide to spend this $20 on a donation to you instead of all the other dumb things I could spend 20 bucks on? A lot of nonprofits don’t spend a lot of time thinking seriously about why people choose to give money to […]

Video: Who Needs to Be Involved in a Nonprofit Website Project

May 7, 2019 | Comments Off on Video: Who Needs to Be Involved in a Nonprofit Website Project

I’ll be launching a big nonprofit website and also going be kicking off a couple of new nonprofit projects. It got me thinking a little bit about what it takes to prepare a team for an effective nonprofit project. Process is everything! And, more specifically, making sure that the right people are involved at the […]

How to Run a Successful Year-End Giving Campaign

November 9, 2018 | Comments Off on How to Run a Successful Year-End Giving Campaign

This year, use your year-end giving campaign to tell a story that connects with your audience and makes them feel important. Try stepping outside the box, being bold, and closing this year’s fundraising out with a splash.

100 True Fans is All Your Nonprofit Needs

February 28, 2018 | Comments Off on 100 True Fans is All Your Nonprofit Needs
Activist marching

Your nonprofit doesn’t need a six-figure email list to be successful. Instead, you need a small but passionate following that donates monthly, attends all your events, shares your social media posts, and tells their friends about you.

Why a Call to Action is Important for Your Website

August 1, 2016 | Comments Off on Why a Call to Action is Important for Your Website

If you aren’t specifically asking your visitors to take an action, don’t be disappointed when they don’t.