The Spacious Blog
October 20, 2021 I’m looking for a friendly, detail-oriented person to join my small remote team at Spacious, a web design company based in Philadelphia. With the support of few trusted contractors, I’ve been providing web design and website maintenance services for the past 5+ years. As demand has increased, I’ve identified the need for […]
Password Management 101 for Nonprofits
Nonprofits are generally a mess when it comes to password management. In my work as a web designer, it’s a regular occurrence to work with a nonprofit that can’t find critical passwords when we need them. The website hosting account just expired, but nobody’s logged in there since Becky, who was two-communication-managers ago. The organization’s […]
How to stand out in your industry
Excellent customer service, trustworthiness, and quality products/services are NOT differentiators. They’re expected. They’re the bare minimum. If you’re an architect, your drawings should be detailed. An accountant? Let me guess: you’re good with numbers. If you’re a restaurant, we can assume the food tastes good. A digital marketer? I assume you’ll get me “results,” as […]
The art of gathering useful feedback
Getting effective feedback is the key to a successful project. Whether it’s a client, boss, employees, etc. a good feedback process makes a project stronger. When done poorly, however, it can unravel into a never-ending nightmare. A solid feedback process is more than just sending a draft and saying “Let me know if you have […]
What’s Your Story?
You’ll consume hundreds of pieces of micro-content today, and you’ll forget about 98% of it by tomorrow. What’ll stick? The compelling stories, the conversations, interactions, text, photos, and videos that fit into a storyline that resonates with your life in some way. As an organization or business, your marketing is going to waste if you […]
This April marked five years since I left my last “real job” at a nonprofit and dove full-time into starting a business. I had just spent about a year self-learning code and basic design in my free time. I felt far from ready but realized I’d never get things off the ground while working full-time […]
Lockdown Website Revamp Part 2: Selling Online Now and In The Future
It’s a great time to start offering products and services online today, but it could also be a good option to have in the future.
If there’s one thing this virus has shown us, it’s that we need to be able to adapt. So let’s adapt.
Lockdown Website Revamp Part 1: Perfecting Your Online Presence
The little update banners we put up the first few weeks were a nice first step, but since this new normal is here to stay, we have to go much further than that. We need to turn our websites into vibrant digital storefronts. Here’s how.
How To Market Without Feeling Slimy
On the other hand, most sleazy slimeballs in business have no hesitation marketing themselves. Does your business or nonprofit result in making people happier? Yes? Then it’s your OBLIGATION TO HUMANITY to put it out there so other people can find it and benefit from it. Here’s 5 tips for marketing without feeling slimy: Understand […]
Building Your Audience with Gary Vee’s Jab Jab Hook Strategy
Building your audience and inspiring action via social media has never been more critical. As our audiences are all stuck at home, organizations and small businesses are realizing that a strong online presence is no longer a “one day maybe” sort of project. It needs to happen now. But where to begin? One of my […]
Five Easy Tips For Effective Video Conferencing
If you’ve found yourself working from home over the past few weeks due to coronavirus, you’re not alone. And if you’re working remotely, you are probably diving headfirst into video conferencing whether you like it or not! You may be used to video conferencing already, but many people are new to this. So if you […]
Working From Home with Kids During a Global Pandemic
My kids’ school closed down on Friday the 13th and it’s been JOURNEY since then. I want to talk to all you other working-from-home parents out there. Your kids have interrupted video calls, torn up the house and tested your patience. You almost find your focus before you need to stop to go wipe somebody. […]