The Spacious Blog
How much of a runway do you need to start a business? It would be ideal to do so when: You’re sitting on enough cash to carry you through 6 monthsYou have a long list of customers demanding your servicesIn the middle of a booming economy Well that’s the ideal, but welcome to the real […]
I got a phone call from a plant nursery owner a couple weeks ago. He’s not a client of mine but he wanted some ideas about what to do during this hard time. I mentioned some ideas like curbside pickups, but he’s committed to remaining closed until it’s safe to re-open. The reason? For the […]
How much of a runway do you need to start a business? It would be ideal to do so when: You’re sitting on enough cash to carry you through 6 months You have a long list of customers demanding your services In the middle of a booming economy Well that’s the ideal, but welcome to […]
The most common mistake I see on About pages is believing it’s all about you, the business. It’s not. Even if it’s literally titled “About Us,” it’s really all about your customers—specifically making a genuine connection and making them feel good about being the kind of person who purchases from your business.
Now is a great time to build an audience through creating timely, original content that your audience will find useful and valuable at any time, not just during the lockdown.
It’s a great time to start offering products and services online today, but it could also be a good option to have in the future.
If there’s one thing this virus has shown us, it’s that we need to be able to adapt. So let’s adapt.
So I just had a crazy revelation. Like, you won’t even believe how transcending and mind-blowing this one is…You ready? The secret to getting the absolute most out of social media is by… Being social! 😱 Who would have thought right? Not like it’s in the name or anything… But, seriously, I’ve been really skeptical […]
You don’t need a large budget to make your nonprofit shine with quality images. Invest some times (and maybe a bit of money) and reap the rewards of a more engaged audience and a better image.
SEO (Search Engine Optimization) is a great way to draw a higher amount of quality search traffic to your website. It’s completely free (if you do it yourself) and only requires a bit of knowledge about common keywords and search queries your ideal website visitor uses in order to get started.
A bit over 9 years ago, I got my first job out of college at Philadelphia LISC. For the next 5 years at various organizations in Philly and Mexico City, I was entrenched in the business of growing the impact of nonprofits and seeing the immense benefits they provided to the people and communities they […]
This is a boring post. But boring is better than a nightmare. And ensuring that your organization has access to these 5 key accounts will prevent you from a nightmare scenario for your business or nonprofit.
Arguably the best part of having a mission-driven business or nonprofit is making a real difference and reaping the positive feeling of supporting something greater than yourself. Sure, there are plenty of monetary benefits to mission-driven marketing that we’ll get into, but be sure to remain authentic and remember the reason why you wanted to support the cause in the first place.