The Spacious Blog
Hacks to improve your work and life.
The worst thing that small business owners do to shoot themselves in the foot is to overpromise on their websites and other marketing materials. For some reason, many business owners think they need to act like they’re the very best at everything they do, but it’s a risky strategy. When our expectations are sky high […]
Along with the rollout of Spacious, I want to publicly double down on my mission to help outstanding businesses and organizations stand out in a noisy, plastic world.
Writing effective content on the internet is an essential skill in the modern world. Simply being a good writer doesn’t automatically mean you can write well on the internet. There are some pretty fundamental shifts that you need to take into account if you’re writing and hoping that your audience receives what you’re putting out. […]
I never start my workday by checking email. Instead, I start with four simple tasks that I save in an Evernote, I copy the table freshly for the new day and then I take a few moments to answer each of the questions. First, what are my priorities? Before I get bogged down in the […]
Tell a story of an interesting client/project. Explain your process. How do you do things? Why did you choose to do things this way? Where is your industry headed? What opportunities and threats lay ahead? Think of a question that clients ask you all the time. Answer it! Make a list of your favorite resources/websites/businesses […]
I’m a potential donor with $20 to spend. What would make me decide to spend this $20 on a donation to you instead of all the other dumb things I could spend 20 bucks on? A lot of nonprofits don’t spend a lot of time thinking seriously about why people choose to give money to […]
Jamie surprised many by winning the 3rd District Primary and ending the Blackwells’ 45-year dynasty. Jamie has been a champion of equitable community development throughout her extensive career in the nonprofit sector.
I’ll be launching a big nonprofit website and also going be kicking off a couple of new nonprofit projects. It got me thinking a little bit about what it takes to prepare a team for an effective nonprofit project. Process is everything! And, more specifically, making sure that the right people are involved at the […]
Like all things in life, SEO requires balance. While you’re trying to impress Google’s algorithm and get its attention, don’t sacrifice your users. There are lots of firms out there that will charge you lots of money, go through your site, jam every single nook and cranny they can find with keywords to help you […]
Over time, I’ve developed a creative process that takes the guesswork out of producing good quality work. Give yourself plenty of time, commit to putting in the work, and trust the process.